Marketing Mix Articles

Marketing Mix of Big Bazaar analyzes 7Ps of service marketing mix which covers product, place, price, promotion, people, physical evidence, and process. There is a series of big bazaar marketing strategies that helped the brand to flourish, such as product/service innovation, investment in marketing, customer experience, etc. Marketing strategy helps businesses to meet business objectives…

This article is on the Marketing Mix of ICICI Bank. ICICI Bank (Industrial Credit and Investment Corporation of India) is the largest Indian Private Bank. In India, this global bank boasts in terms of market capitalization and its reserves being the second biggest. This bank was founded in the year 1994. The new chairman of…

Nike Marketing Mix or Marketing Mix of Nike defines athletic footwear, apparel and equipment business profitability, and growth. The marketing mix for a company refers to the techniques and methods used for executing the marketing campaign based on products, price, place, and promotions (4Ps). Nike marketing mix includes fitness products. The company, for example, is…

This article presents the Marketing mix of Samsung. The marketing mix comprises attributes of a marketing mix consisting of product, place, price, promotion, process, people and physical evidence. The marketing experts are using this tool. The marketing mix plays a significant role in deciding the services and products offer. Samsung’s Marketing Mix analyzes brand and…

Marketing Mix of Alibaba–Alibaba Group Marketing Mix. This article on the marketing mix of Alibaba describes 4Ps: Product, Price, Place, and Promotion. One of the best e-commerce giants in the world. Alibaba.com is consistently one of the top 20 traffic-related websites. It is also one organization that was primarily responsible for bringing China to the…

This article is on Marketing Mix of Adidas. One of the famous brands in the footwear and sports industry, Adidas has seen market movements i.e. ups and downs. The company was formed in 1936. Adidas is among the oldest and largest footwear brands in the world. However, organization is of old age, its heart is…

This article gives an overview of the Marketing Mix of Apollo Tyres. Apollo Tyres is a public company that was founded in 1972 and is part of the tyre manufacturing industry.  The company is based in Haryana and Gurgaon. The production facilities are based in Trichur, Vadodra and Pune. Mr. Onkar Kanwar is the chairman…

Here we are discussing the Marketing Mix of Adani Group. Adani Group is an Indian multinational conglomerate located in Ahmedabad, Gujarat. Gautam Adani established it in 1988 as a commodity trading company with Adani Enterprises Limited (formerly Adani Exports Limited). Gautam Adani’s founder. Product in the Marketing Mix of Adani Group – Adani Group Marketing…

This article is on the Marketing Mix of ACC Cement focuses on 4P’s named product, price, place, and promotion. Associated Cement Companies Limited is the full name of ACC Cement.ACC Cement is the largest cement producer in India and its subcontinent. The company supports most of the leading projects in India, South Asian Countries and…

This article on Marketing Mix of 3M Focuses on the product, price place and promotions of the company. 3M formerly known as Minnesota Mining and Manufacturing Company was discovered 114 years ago on June 13, 1902. John Dawn, Danley Budd, and Hermon Cabie came together to create a mining business that collapsed due to a…