Marketing Mix Articles

Marketing Mix of Amul [Detailed]

Marketing Mix of Amul focuses on 4Ps Product, Place, Price, and Promotion. Marketing Mix is a framework which helps Amul to decide its Product, Price, Promotion and Distribution Strategy. Amul is definitely an “Amoolya” brand. Amoolya in Hindi means something which is invaluable or priceless. Amul has marked its presence in almost every corner of …

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Marketing Mix of Acko General Insurance

Marketing Mix of Acko General Insurance focuses on 4Ps Product, Price, Place and Promotion. Acko General Insurance is an Indian general insurance company. Established in November 2016 , the company acquired its licence from Insurance regulatory and development Authority of India (IRDAI) on September 2017. Acko follows an online-led model and thus all the company’s …

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